Craft beer has become increasingly popular in recent years, with more and more people choosing to drink it over mass-produced beer. But what exactly makes a beer “craft“?
There is no one definitive answer to this question, as the definition of craft beer can vary depending on who you ask. However, there are a few key characteristics that are generally associated with craft beer.
Small Scale
One of the defining characteristics of craft beer is that it is made on a small scale. Craft breweries typically produce less than 6 million barrels of beer per year, which is a fraction of the output of large, mass-produced breweries.
This smaller scale allows craft brewers to experiment with different ingredients and brewing techniques, which can result in a wider variety of flavours and styles of beer. It also allows them to have more control over the quality of their beer, as they are not beholden to the same production demands as larger breweries.
Independent Ownership
Another key characteristic of craft beer is that it is typically brewed by independent breweries. This means that craft breweries are not owned by a larger corporation, which gives them more freedom to experiment and innovate.
Independent breweries are also more likely to be involved in their local communities, as they are not beholden to the same shareholders and investors as larger corporations. This can lead to a more personal connection between the brewery and its customers, which can help to create a sense of community around craft beer.
Innovation
Craft brewers are constantly innovating, both in terms of the ingredients they use and the brewing techniques they employ. This has led to a wide variety of new and exciting craft beer styles, such as sour beers, barrel-aged beers, and fruit beers.
Craft brewers are also more likely to experiment with non-traditional ingredients, such as coffee, chocolate, and spices. This can lead to some truly unique and flavorful beers that you won’t find anywhere else.
Quality
Craft beer is typically made with higher-quality ingredients than mass-produced beer. This is because craft brewers have more control over the quality of their ingredients, and they are not beholden to the same cost-cutting measures as larger breweries.
As a result, craft beer often has a more complex and flavorful taste than mass-produced beer. It also tends to be fresher, as it is not stored in large, climate-controlled warehouses for months on end.
Authenticity
Craft beer is often seen as being more authentic than mass-produced beer. This is because craft brewers are more likely to use traditional brewing techniques and ingredients. They are also more likely to be involved in their local communities, which gives them a sense of place that is often lacking in mass-produced beer.
This authenticity is one of the things that makes craft beer so appealing to many people. It is a beer that is made with passion and care, and it shows in the final product.
Conclusion
Craft beer is a beer that is made with passion, care, and attention to detail. It is a beer that is brewed on a small scale, by independent brewers who are committed to quality and innovation. Craft beer is a beer that is enjoyed by people all over the world, and it is a beer that is here to stay.
If you are looking for a beer that is more flavorful, complex, and authentic than mass-produced beer, then craft beer is the right choice for you. There are a wide variety of craft beers available, so you are sure to find one that you enjoy. So next time you are looking for a beer, reach for a craft beer and experience the difference.
